Cookie Notice

Our website uses cookies.

What is a cookie?

A cookie is a file containing an identifier (a string of letters and numbers) that is sent by a web server to a web browser and is stored by the browser. The identifier is then sent back to the server each time the browser requests a page from the server.

Cookies may be either ‘persistent’ cookies or ‘session’ cookies. A persistent cookie is stored by a web browser and will remain valid until its set expiry date, unless deleted by the user before the expiry date. A session cookie expires at the end of the user session, when the web browser is closed.

Cookies do not typically contain any information that personally identifies a user, but personal information that we store about you may be linked to the information stored in and obtained from cookies.

Cookies can be used by web servers to identify and track users as they navigate different pages on a website and identify users returning to a website.

Cookies and our website

The pages on www.emsbk.com (the “Website”) are published by EMS Brüel & Kjær (“EMS”). EMS will not collect any information about individuals, except where it is specifically and knowingly provided by them. You can refuse the use of cookies by following the link at the bottom of the page.

The names and types of the cookies we use are:

Cookie Name

Purpose

ga, gid, gat These cookies are used by Google Analytics. They collect information on how visitors use the Website. The data collected is in anonymous form and is also used by Google to produce reports that help us improve the Website.
pi_opt_in, visitor_idxxxxx Pardot tracks visitor and prospect activities on our website and landing pages. Cookies are set to remember preferences (like form field values) when you return to our site. Pardot also sets a cookie for logged-in users to maintain the session and remember table filters.
Pardot sets first-party cookies for tracking purposes, and sets third-party cookies for redundancy. Using first-party and third-party cookies together is standard in the marketing automation industry. Pardot cookies don’t store personally identifying information, only a unique identifier. Pardot sets three kinds of cookies.
The visitor cookie is composed of a unique visitor ID and the unique identifier for our account. This cookie is set for visitors by the Pardot tracking code.
The pi_opt_in cookie is set with a true or false value when the visitor opts in or out of tracking.
_pk_ref, _pk_cvar, _pk_id, _pk_ses, and _pk_hsr These cookies are used by Matomo. They collect anonymous information on how visitors use the site and produce reports that help us improve it. For more information about Matomo please visit the Matomo FAQs
wordpress_test_cookie WordPress cookie check – Tests whether or not the browser has cookies enabled

When you visit the Website, EMS’s web server collects some basic information such as your internet service provider’s domain name, which pages you accessed on the site, and when. We and EMS use this information only to analyse the use of our Website to help guide improvements. We do not collect any personally identifiable information. EMS uses cookies for detecting what kind of device you have in order to present content in the best way, for a language switch and/or for other purposes.

Google Analytics

This Website uses Google Analytics, a web analytics service provided by Google, Inc. (“Google”). Google Analytics uses cookies (text files placed on your computer) to help the website operators analyse how users use the site. The information generated by the cookie about your use of the Website (including your IP address) will be transmitted to and stored by Goole on servers in the United States. Google will use this information for the purpose of evaluating your use of the Website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google’s behalf. Google will not associate your IP address with any other data held by Google. By using this Website, you consent to the processing of data about you by Google in the manner and for the purposes set out above. For more details on what information Google collects and why it does so, Google’s Privacy Policy is available here. To understand how Google uses cookies, please click here and here.

How to refuse the use of cookies

You may refuse the use of cookies by selecting the appropriate settings in your browser. However, if you do this you may lose some useful functionality such as personalisation and ‘keep me signed in’ and ‘remember me’ features.

How to disable cookies in your browser

To disable Matomo analytics cookies:

© 2018 EMS Bruel & Kjaer - A Spectris company

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